New Sportsbooks 2021

We rank and review the best new US sportsbooks in 2021

New Online Sportsbooks USA

2020 was a big year for the sports betting industry, with the likes of Tennessee and Virginia opting to legalize sports betting. It also marked the third year of exponential growth for the US sports betting industry since the federal ban on gambling was overturned.

We expect this growth to continue in 2021, with many states primed to open their borders, and a number of US-based and international sportsbooks gearing up to launch products in these states.

We can categorize the new online sportsbooks launching in the US into three main categories:

Below, we list our top new sportsbooks per state along with guidance on how to find the right product for your betting needs.

The US sports betting market is growing fast and new sportsbooks are launching all the time. It can seem overwhelming for people new to sports betting - that's why we're here to help!

On this site, we only list new sportsbooks that are fully licensed and that you can trust. This is one of the most important factors when accessing a new sportsbook.

CONTENTS & NAVIGATION 🔎

Here is what you will find on this page:

Best New Sportsbooks in New Jersey The Garden State is home to the most legal & licensed online sportsbooks in the country.

Best New Sportsbooks in Pennsylvania The state has welcomed a number of major online sportsbooks over the past two years

Best New Sportsbooks in IndianaThe Hoosier State is filling up with online sportsbooks.

Best New Sportsbooks in Illinois The state has imposed and then scrapped in-person sign-ups, now online sportsbooks are queuing up to launch their online products.

Best New Sportsbooks in ColoradoThe Centennial State has been live since May 2020.

Best New Sportsbooks in MichiganThe state went live in January 2021.

Best New Sportsbooks in Virginia The Old Dominion has welcomed a number of new sportsbooks since it launched online betting in 2021.

What to look for in a new sportsbookHow do you find an online sportsbook that you can trust, is legal in your state and suits your betting style? We answer all your questions below.

Best new sportsbook in New Jersey

888sport Sportsbook

Most trusted
  • Wide selection of bets
  • Very competitive odds
  • A global trusted brand
  • Many payment options
  • NJ specific promos
  • Only in NV and NJ
Welcome Offer
Risk-free bet up to $500
Claim Go to website
Website: Founded: 2008
Owner: Avi Shaked, Aaron Shaked, Shay Ben-Yitzhak, Ron Ben-YitzhakHeadquarters: Gibraltar
888Sports sign-up
Promotions
888Sport homepage

Summary

Author: Nils Edmondson Nils Edmondson

BettingScanner's Verdict: 9/10

888sport is one of the largest betting companies in the world. It entered the US market in 2013 when it opened in Las Vegas and has since firmly established itself as one of the best online sportsbooks in the country.

888sport is also licensed in New Jersey.

Read full review

💰 888Sport NJ: Deposit methods

ACH Payments 10 minute transfer time & no fees charged by 888Sport. You must contact your bank to see what fees they charge.

Cash at Cage(Atlantic City) A few minutes transfer time & no fees

PayPal 10 minute transfer time & a fee of 2.9% of the amount that is transferred + $0.30

Visa/Mastercard 10 minute transfer time & no fees

Online Banking 10 minute transfer time & no fees

Prepaid Card 10 minute transfer time & fees between $0 and $5.99. PayNearMe indicates that 70% of all providers charge a fee of just $1.99

888Sport NJ: Withdrawal Methods 💰

ACH Payments Up to 6 day for withdrawals to be processed & no fees charged by 888Sport. You must contact your bank to see what fees they charge

Cash at Cage (Atlantic City) A few minutes transfer time & no fees

PayPal 3-4 day processing time for withdrawals & no fees

Read our article about using PayPal with 888Sport for more information.

Best new sportsbook in Pennsylvania 2021

Unibet Sportsbook

Sponsor of Eagles
  • Great variety of bets
  • Very safe & secure
  • Top welcome offer
  • Trustworthy brand
  • Secure payments
  • Only available in NJ, PA & IN
Welcome Offer
$500 risk-free bet
Claim Go to website
Website: Founded: 1997
Owner: Kindred GroupHeadquarters: Malta
Unibet_homepage
Unibet_promos
Unibet_signup

Summary

Author: Nils Edmondson Nils Edmondson

BettingScanner's Verdict: 8/10

Unibet belongs to Kindred Group - an online gambling operator based in Malta. Unibet launched its website in 1999. The Company now has offices in the UK, US, Italy, Australia as well as many others.

Unibet are operational in New Jersey, Indiana and Pennsylvania.

Read full review

💰 Unibet PA: Deposit methods

ACH Payments (VIP Preferred & Online Banking Transfer) 10 minute transfer time & no fees charged by Unibet: Bank of America, Capital One, JP Morgan Chase and Santander accepted

Cash at Cage (Mohegan Sun in Wilkes-Barre) A few minutes transfer time & no fees

PayPal 10 minute transfer time & a fee of 2.9% of the amount that is transferred + $0.30

Visa/Mastercard 10 minute transfer time & no fees

Online Banking 10 minute transfer time & no fees

Unibet Prepaid Play+ card Instant transfer time and no transaction fees

888Sport PA: Withdrawal Methods 💰

ACH Payments (VIP Preferred & Online Banking Transfer) Up to 6 day for withdrawals to be processed & no fees charged by Unibet. You must contact your bank to see what fees they charge

Cash at Cage (Mohegan Sun in Wilkes-Barre) A few minutes transfer time & no fees

PayPal 3-4 day processing time for withdrawals & no fees

Unibet Prepaid Play+ card Instant transfer time and no transaction fees

Best new sportsbook in Indiana 2021

PointsBet Sportsbook

Sponsor of Colts
  • Unique points betting
  • Top customer service
  • Great welcome bonus
  • Excellent mobile product
  • No cash at cage
  • No teaser bets
Welcome Offer
2x risk free bets worth $2,000
Claim Go to website
Website: pointsbet.comFounded: 2017
Owner: PointsbetHeadquarters: New Jersey
PointsBet Sportsbook
Pointsbet_signup
PointsBet Promos

Summary

Author: Nils Edmondson Nils Edmondson

BettingScanner's verdict 9/10

Pointsbet is an Australian company, that launched in the US in 2019. The sportsbook places a heavy emphasis on point spread betting, a unique form of betting where you are rewarded, or docked points, according to how wrong or right a bet was.

Read full review

💰 PointsBet IN: Deposit methods

ACH Payments 10 minute transfer time & no fees charged by PoinstBet. You must contact your bank to see what fees they charge.

PayPal 10 minute transfer time & a fee of 2.9% of the amount that is transferred + $0.30

Online Banking 10 minute transfer time & no fees

PointsBet IN: Withdrawal Methods 💰

ACH Payments Up to 6 day for withdrawals to be processed & no fees charged by PointsBet. You must contact your bank to see what fees they charge

PayPal 3-4 day processing time for withdrawals & no fees

Best new sportsbook in Illinois 2021

PointsBet Sportsbook

Sponsor of Bears
  • Unique points betting
  • Top customer service
  • Great welcome bonus
  • Excellent mobile product
  • No teaser bets
Welcome Offer
2x risk free bets worth $2,000
Claim Go to website
Website: pointsbet.comFounded: 2017
Owner: PointsbetHeadquarters: New Jersey
PointsBet Sportsbook
Pointsbet_signup
PointsBet Promos

Summary

Author: Nils Edmondson Nils Edmondson

BettingScanner's verdict 9/10

Pointsbet is an Australian company, that launched in the US in 2019. The sportsbook places a heavy emphasis on point spread betting, a unique form of betting where you are rewarded, or docked points, according to how wrong or right a bet was.

Read full review

💰 PointsBet IL: Deposit methods

ACH Payments 10 minute transfer time & no fees charged by PoinstBet. You must contact your bank to see what fees they charge.

PayPal 10 minute transfer time & a fee of 2.9% of the amount that is transferred + $0.30

Online Banking 10 minute transfer time & no fees

Cash at Cage (Hawthorne Race Course) 10 minute transfer time & no fees

PointsBet IL: Withdrawal Methods 💰

ACH Payments Up to 6 day for withdrawals to be processed & no fees charged by PointsBet. You must contact your bank to see what fees they charge

PayPal 3-4 day processing time for withdrawals & no fees

Cash at Cage (Hawthorne Race Course) 10 minute transfer time & no fees

Best new sportsbook in Tennessee 2021

DraftKings Sportsbook

Sponsors of Titans
  • Easy-to-use mobile app
  • Lots of payment options
  • Wide variety of bets
  • Misleading welcome bonus
Welcome Offer
Deposit Bonus of up to $1,000
Claim Go to website
Website: Founded: 2012
Owner: Jason RobinsHeadquarters: Boston
Draftkings online sportsbooks odds
Online Sportsbook DraftKings Signup
DraftKings Online Sportsbook Landing Page

Summary

Author: Nils Edmondson Nils Edmondson

DraftKings is the largest fantasy sports operator in the US. Since 2018, they have established themselves as one of the country's most successful online sportsbooks. According to BettingScanner's 2020 survey, DraftKings can boast the country's highest brand awareness at 44%.

Draftkings sportsbook is operational in the following states:

  • New Jersey
  • Indiana
  • Pennsylvania
  • New Hampshire
  • Iowa
  • West Virginia
  • Illinois
Read full review

💰 DraftKings TN: Deposit methods

ACH Payments 10 minute transfer time & no fees charged by DraftKings. You must contact your bank to see what fees they charge.

PayPal 10 minute transfer time & a fee of 2.9% of the amount that is transferred + $0.30

Visa/Mastercard 10 minute transfer time & no fees

Online Banking 10 minute transfer time & no fees

Skrill 10 minute transfer time & no fees

DraftKings TN: Withdrawal Methods 💰

ACH Payments Up to 6 day for withdrawals to be processed & no fees charged by DraftKings. You must contact your bank to see what fees they charge

PayPal 3-4 day processing time for withdrawals & no fees

Skrill3-4 day processing time for withdrawals & $5.50 withdrawal fee

Best new sportsbook in Virginia 2021

FanDuel Sportsbook

Sponsor of Washington
  • Tried and tested brand
  • Excellent mobile betting
  • Lots of deposit options
  • Less withdrawal options
Welcome Offer
up to $1,000 risk-free bet
Claim Go to website
Website: Founded: 2009
Owner: Flutter Entertainment (previously Paddy Power Betfair)Headquarters: New York City
Fanduel Sportsbook
Fanduel Sportsbook Promos
Fanduel Sportsbook Desktop

Summary

Author: Nils Edmondson Nils Edmondson

The New York-based company began life as a daily fantasy sports provider but now can claim to be the country's most popular sportsbook. According to BettingScanner, it enjoys the second highest brand awareness rate in the US (41%).

Fanduel Sportsbook is operational in the following states:

  • New Jersey
  • Pennsylvania
  • West Virginia
  • Nevada
  • Indiana
  • Iowa
  • Illinois
  • Tennessee
  • Michigan
  • Colorado
  • Virginia
Read full review

💰 FanDuel VA: Deposit methods

ACH Payments 10 minute transfer time & no fees charged by FanDuel. You must contact your bank to see what fees they charge.

PayPal 10 minute transfer time & a fee of 2.9% of the amount that is transferred + $0.30

Visa/Mastercard 10 minute transfer time & no fees

Online Banking 10 minute transfer time & no fees

FanDuel Play+ prepaid card 10 minute transfer time & no fees (some banks may rejected transfers to the prepaid card. Chase Debit, Wells Fargo debit, or credit/debit cards from TD Bank or PNC Bank recommended

FanDuel VA: Withdrawal Methods 💰

ACH Payments Between 7-10 days for withdrawals to be processed & no fees charged by FanDuel. You must contact your bank to see what fees they charge

PayPal 3-4 day processing time for withdrawals & no fees

Online Banking 10 minute transfer time & no fees

Best new sportsbook in Michigan 2021

PointsBet Sportsbook

Sponsor of Tigers
  • Unique points betting
  • Top customer service
  • Great welcome bonus
  • Excellent mobile product
  • No cash at cage
  • No teaser bets
Welcome Offer
2x risk free bets worth $2,000
Claim Go to website
Website: pointsbet.comFounded: 2017
Owner: PointsbetHeadquarters: New Jersey
PointsBet Sportsbook
Pointsbet_signup
PointsBet Promos

Summary

Author: Nils Edmondson Nils Edmondson

BettingScanner's verdict 9/10

Pointsbet is an Australian company, that launched in the US in 2019. The sportsbook places a heavy emphasis on point spread betting, a unique form of betting where you are rewarded, or docked points, according to how wrong or right a bet was.

Read full review

💰 PointsBet MI: Deposit methods

ACH Payments 10 minute transfer time & no fees charged by PoinstBet. You must contact your bank to see what fees they charge.

PayPal 10 minute transfer time & a fee of 2.9% of the amount that is transferred + $0.30

Online Banking 10 minute transfer time & no fees

PointsBet MI: Withdrawal Methods 💰

ACH Payments Up to 6 day for withdrawals to be processed & no fees charged by PointsBet. You must contact your bank to see what fees they charge

PayPal 3-4 day processing time for withdrawals & no fees

Best new sportsbook in Iowa 2021

PointsBet Sportsbook

  • Unique points betting
  • Top customer service
  • Great welcome bonus
  • Excellent mobile product
  • No teaser bets
Welcome Offer
2x risk free bets worth $2,000
Claim Go to website
Website: pointsbet.comFounded: 2017
Owner: PointsbetHeadquarters: New Jersey
PointsBet Sportsbook
Pointsbet_signup
PointsBet Promos

Summary

Author: Nils Edmondson Nils Edmondson

BettingScanner's verdict 9/10

Pointsbet is an Australian company, that launched in the US in 2019. The sportsbook places a heavy emphasis on point spread betting, a unique form of betting where you are rewarded, or docked points, according to how wrong or right a bet was.

Read full review

💰 PointsBet IO: Deposit methods

ACH Payments 10 minute transfer time & no fees charged by PoinstBet. You must contact your bank to see what fees they charge.

Cash at Catfish Bend Casino 10 minute transfer time & no fees

PayNearMe Up to 30 minute transfer time & fees between $0 and $5.99. PayNearMe indicates that 70% of all providers charge a fee of just $1.99

Online Banking 10 minute transfer time & no fees

PointsBet IO: Withdrawal Methods 💰

Cash at Catfish Bend Casino 10 minute transfer time & no fees

ACH Payments Up to 6 day for withdrawals to be processed & no fees charged by PointsBet. You must contact your bank to see what fees they charge

Online Banking 1-2 days processing time with PointsBet Iowa and then an additional 1-3 days transfer time & no fees

Best new sportsbook in Colorado 2021

DraftKings Sportsbook

Sponsor of Rockies
  • Easy-to-use mobile app
  • Lots of payment options
  • Wide variety of bets
  • Misleading welcome bonus
Welcome Offer
Deposit Bonus of up to $1,000
Claim Go to website
Website: Founded: 2012
Owner: Jason RobinsHeadquarters: Boston
Draftkings online sportsbooks odds
Online Sportsbook DraftKings Signup
DraftKings Online Sportsbook Landing Page

Summary

Author: Nils Edmondson Nils Edmondson

DraftKings is the largest fantasy sports operator in the US. Since 2018, they have established themselves as one of the country's most successful online sportsbooks. According to BettingScanner's 2020 survey, DraftKings can boast the country's highest brand awareness at 44%.

Draftkings sportsbook is operational in the following states:

  • New Jersey
  • Indiana
  • Pennsylvania
  • New Hampshire
  • Iowa
  • West Virginia
  • Illinois
Read full review

💰 DraftKings CO: Deposit methods

ACH Payments 10 minute transfer time & no fees charged by DraftKings. You must contact your bank to see what fees they charge.

PayPal 10 minute transfer time & a fee of 2.9% of the amount that is transferred + $0.30

Visa/Mastercard 10 minute transfer time & no fees

Online Banking 10 minute transfer time & no fees

Skrill 10 minute transfer time & no fees

DraftKings CO: Withdrawal Methods 💰

ACH Payments Up to 6 day for withdrawals to be processed & no fees charged by DraftKings. You must contact your bank to see what fees they charge

PayPal 3-4 day processing time for withdrawals & no fees

Skrill3-4 day processing time for withdrawals & $5.50 withdrawal fee

FAQs about new sportsbook in the US

The online sports betting market in the US is growing fast. As exciting as that can be, it can also be confusing. Here are some of your most common questions.

Are there any new sportsbooks?

There are new sportsbooks opening up all over the country.

Tennessee was the latest state to legalize sports betting, with the following sportsbooks launching products in the state:

Fanduel TN The company made a seamless transition form fantasy sports to online sports betting.

DraftKings TNAnother DFS provider turned sportsbook and now the second biggest brand in the industry.

BetMGM TNThe third largest sportsbook in the US were quick to set up shop in Tennessee.

What new sportsbooks will there be in 2021?

There will be a number of sportsbooks which will launch new products in 2021.

In Colorado:

  • Bet365 The British sportsbook has been a huge hit in Pennsylvania and we expect a launch in CO by the end of 2021.

In Indiana:

  • FoxBet The sportsbook is expanding across the US at a fast rate. Indiana is a key market that we imagine FOX Bet has its targets set on.

In Iowa:

  • BetMGM The third largest sportsbook in the US will be eager to launch in a promising new market.

Are there new sportsbooks in NJ

The online sportsbooks that are active in New Jersey launched in August or September 2018. They include:

  • 888Sport The British sportsbook teamed up with Caesears Casino to obtain its license in 2018. They also sponsor the NY Jets.
  • DraftKings The DFS operator and online sportsbook was the first company to accept an online wager in NJ back in August 2018.
  • William Hill The British sportsbook works with Ocean Resort and Monmouth Park in New Jersey.
  • BetMGM The third largest sportsbook in the US has been operational in NJ for some time.
  • PointsBet The Aussie sportsbook partnered with Meadowlands Racetrack in New Jersey.
  • FanDuel The DFS operator and sportsbook is the largest sportsbook in the state.
  • SugarHouse The sportsbook obtained its NJ license through its partnership with the Golden Nugget Casino.
  • Unibet The European sportsbook was the last of the sportsbooks to obtain its license. The company launched its product in 2019.

How can you see if a new sportsbook is legal?

You will have to check that the sportsbook in question is licensed with your state's agency for gaming enforcement. In New Jersey, for example, this would be the New Jersey Division of Gaming Enforcement (NJDGE). A sportsbook will have to have been vetted by the authorities, and undergone a rigorous application process before they will have received a license.

Here is a full list of legal sportsbooks in the US.

How do you know if a new sportsbook is any good?

Being able to see if a new product in a new market is any good can be difficult. However, bettors in the US find themselves in a privileged position. The latest sportsbooks to enter the market are international brands who are launching a tried and tested product customized for each specific state, for example, 888Sport in New Jersey.

These are huge tried and tested brands, so it makes reviewing the sportsbooks much easier.

Do new sportsbooks accept PayPal?

The majority of new sportsbooks in the US accept PayPal as a payment option. Online sportsbooks that currently allow you to deposit and withdraw using PayPal include:

New Sportsbooks in NJ

New Jersey has welcomed the most sportsbooks since sports betting went live in 2018. The Garden State has firmly established itself as a market leader.

There are a number of reasons why New Jersey has proven so popular with new sportsbooks looking to set up shop in the US:

Lack of restrictions NJ does not require you to signup in person with a sportsbook. The whole registration, deposit and withdrawal process can be managed online. States such as Nevada still insist that you do this in-person.

Population With almost 10 million people, NJ represents a significant market. Other states such as Delaware and Mississippi have struggled to attract betting sites due to their smaller size.

Tax A 13% tax on mobile betting wins is considerably lower than many others states, and less than half of Pennsylvania's tax rate. This has made New Jersey an attractive market for new online sportsbooks.

new sportsbooks New Jersey

Currently, DraftKings and FanDuel are the largest and most established online sportsbooks in the state of New Jersey.

However, new online sportsbooks are starting to make some real headway. 888Sport, Bet365 and PointsBet are three exciting new online sportsbooks that are already showing signs of real success in the state. The three sportsbooks are offering high-value odds and incredible bonuses all in an attempt to sign you up.

  1. 888Sport NJ The online sportsbook has proven itself in 2020 by consistently offering the best odds in the state of New Jersey.
  2. Bet365 NJ The global sportsbook giant has finally blessed New Jersey's shores with its presence. This online sportsbook has the widest selection of bets in the state as well as a tasty welcome bonus to get you started.
  3. PointsBet NJ → The online sportsbook has taken the US by storm with its unique points betting. This form of betting rewards, or punishes depending on how right or wrong your bet was. The fact that this form of betting suits American sports such as baseball, football and basketball has given the online sportsbook a huge advantage in the US. PointsBet also has the most generous welcome bonus in the market.
New sportsbooks in NJ: what to expect in 2021/2022
Nils Edmondson

Nils Edmondson

New Jersey requires each new sportsbook to sign up with an existing casino or racetrack.

Each casino and racetrack is capped at three partnerships and since there are 12 casinos and 4 racetracks the number of online sportsbooks there are a total of 48 potential spots available.

A number of these licenses have been snapped up by casinos. In total there are about 17 licences online sportsbooks and casinos in the state.

This means there are number of licenses still up for grabs and we expect a few of these will be purchased by a number of online sportsbooks in during 2021 and 2022.

Best New Sportsbook in NJ

Best New Sportsbook NJ

Risk-free bet up to $500

The global mega-brand 888Sport has now arrived in New Jersey. Their product is everything you would expect from a sportsbook with over a decade of online sports betting experience.


New Sportsbooks in PA

After the ban on online sports betting was removed at a federal level in 2018, a small collection of states immediately legalized online betting. One of these was the Keystone state which already boasted a small retail gambling industry which included the likes of Parx Casino.

With a population of over 12 million, a number pro sports teams and an economy that would rank as the 19th-largest in the world if it were an independent country, the state was a popular destination of choice for new sportsbooks looking to make a mark for themselves in the US sports betting market.

New sportsbooks in PA have to pay a 36% tax rate and cough up a $10 million license fee.

The state should have welcomed as many new sportsbooks as its neighbor New Jersey in 2018 but a decision to implement a 36% tax rate on sportsbooks and a $10 million license fee proved a turn off for potential investors. However, it wouldn't be long before major players such as FanDuel and DraftKings decided the hefty fees were worth it and in 2019 the state issued its first licenses. It was SugarHouse that was first to go live in May 2019 followed by BetRivers later that year.

    New Sportsbooks PA

    Now in 2021, Pennsylvania is one of the most established betting markets in the country with more than ten mobile operators.

    Here are three new sportsbooks in PA that we can recommend:

    1. Unibet PA The European Giant has thrown its weight behind the Pennsylvania market even sponsoring the Eagles. However, it is the eye watering welcome offer that pipped this sportsbook to first spot. You won't get $40 in cash simply for signing up with any other sportsbook.
    2. FanDuel PA FanDuel is the most downloaded sportsbook in the state and for good reason. Its PA product is slick and easy to use.
    3. DraftKings PA DraftKings wouldn't let FanDuel completely dominate any market. Their product is as good as their main rival but it's their slightly misleading welcome offer which sees the sportsbook giant slip to third.

    Best New Sportsbook in PA

    Best New Sportsbook PA

    $500 risk-free bet

    The Malta-based sportsbook has been going for over twenty years. They have now brought their trusted, reliable and high-value platform to Pennsylvanians. You simply won't get a better welcome in the US right now.


    NEW SPORTSBOOKS in PA: WHAT TO EXPECT IN 2021/2022
    Nils Edmondson

    Nils Edmondson

    Considering the high tax rate for sportsbooks and the large licensing fee we don't see there being a large number of new sportsbooks going live in the next couple of years.

    Just as in New Jersey, new sportsbooks will need to partner with an existing casino, for example, DraftKings has signed with The Meadows, FanDuel with Valley Forge Casino and Unibet with Mohegan Sun.

    We do expect the sportsbook William Hill to launch an online product in either 2020 or 2021 as it is currently partnered with Hollywood Casino. The British company has now launched an online product in a number of key states including Illinois and Colorado.

    New Sportsbooks IN

    The state of Indiana legalized sport betting in 2019 and almost immediately welcomed market leaders Draftkings and FanDuel. Since then it has been a steady trickle of sportsbooks entering the market including BetMGM. The state is currently fourth in the US when it comes to the number of online sportsbooks launched.

    2020 was a busy year for the Indiana gaming industry as it welcomed four major sportsbooks

    Among the new online sportsbooks we are partiularily excited to see PointsBet who have made no secret of their ambitions in the state of Indiana. The Aussie online sportsbook has gone from strength to strength in the US market thanks to their innovative points betting system where there is scale to winning where you are either rewarded or docked points according to how right or wrong your bet was.

    New Sportsbooks Indiana

    Here are our top three picks for the best new sportsbooks in the state of Indiana:

    1. PointsBet IN The online sportsbook has thrown everything it has behind its Indiana product and it shows. Their mobile app is easy-to-use, glitch-free and looks great. The welcome offer is excellent (beaten only by Unibet) and they sponsor the Colts, so expect promotions and boosted odds for bets involving the football team. Their points betting system has also proven a good fit with the Indy 500 races.
    2. Unibet IN The European sportsbook picked Indiana as one of its primary markets and it has succeded in creating an excellent product. They definitely, in our opinion, have the best welcome offer in the country right now.
    3. DraftKings IN The online sportsbook giant is always good value to money and if you are already signed up to their daily fantasy sports service then signing up to their sportsbook is a no-brainer. We do find that their 25x turnover requirement makes their welcome offer slightly misleading for new customers.

    Best New Sportsbook IN

    Best New Sportsbook in IN

    2x risk free bets worth $2,000

    The Australian sportsbook has dedicated itself to the Indiana sports betting market. Their state-specific sportsbook app is one of the best around. If you enjoy a point spread then you need look no further, this sportsbook is veritable king of this form of betting.


    NEW SPORTSBOOKS in Indiana: WHAT TO EXPECT IN 2021/2022
    Nils Edmondson

    Nils Edmondson

    The Hoosier State has emerged as an unexpected front-runner in the burgeoning sports betting industry.

    There are currently six major legal and licensed online sportsbooks in the state and we expect that there will be a few more come the end of 2021.

    The next online sportsbook that looks poised to enter the market is Fox Bet (previously of the Stars Group). The sportsbook has been entering a number of new markets and has previously signalled that the Hoosier State is within its sights.

    New Sportsbooks in Illinois

    The decision to legalize online sports betting in Illinois was a huge boost for the sports betting industry in the US. Not only did it open up the third largest city to online sports betting but the state of Illinois but also a state which is home to an eye-watering six major league teams.

    However, things got off to a confusing start with the state oscillating between physical sign-up requirements and legal online sign-ups. This caused confusion among sportsbooks that had applied for an online license but were then forced to open a brick and mortar establishment.

    Thankfully the state appears to have done away with the idea of physical sign-ups and the online industry is finally blossoming.

    In 2020 alone the state welcomed five major online sportsbooks and more are projected to go live in 2021.

    Here are top picks for the Land of Lincoln:

    1. PointsBet IL The online sportsbook has proved a hit in the state of Illinois after its 2020 launch. Not only does it have the best welcome offer, but it also has a state-of-the-art mobile app with the best value odds in the state. The Aussie company has also sponsored the football team the Bears and is partnered with Hawthorne Race Course.
    2. BetRivers IL The company which began as a casino in Pennsylvania has made significant progress in establishing itself as a major new online sportsbook in the US. The company owned by Rush Street Interactive was the first to set up in the state after sports betting was made legally. Their mobile app is highly customized for the local bettor and they offer some great odds for NFL and NBA events. BetRivers has a retail (in-person) casino and sportsbook in the state.
    3. FanDuel IL The online sportsbook and DFS giant has an excellent product with reliable odds and a huge selection of odds. Their welcome offer may not be the best in the market but we feel it is less misleading than DraftKings' which has placed a 25x turnover requirement.
    New Sportsbooks Illinois

    Best New Sportsbook IL

    Best New Sportsbook in IL

    2x risk free bets worth $2,000

    At Betting Scanner, we have been really impressed with PointsBet's product for Illinois-based customers. The online sportsbook is easy to sign-up to and offers the best welcome bonus in the state.

    Also, for Chicago Bears fans PointsBet is an absolute must after the sportsbook became their official sponsor in 2020. This means you will find the widest selection and best value odds for the Bears with PointsBet.


    NEW SPORTSBOOKS in Illinois: WHAT TO EXPECT IN 2021/2022
    Nils Edmondson

    Nils Edmondson

    2020 was an exciting year for the Illinois sports betting market but we expect that 2021 and 2022 could cement the state as market leaders.

    The state has a similar population level as New Jersey as well as a host of major sports teams but the fact that it is home to the country's third-largest city will play a huge factor in new sportsbooks deciding to set up shop in the state.

    As with most other states, in Illinois, an online sportsbook must be partnered with an existing casino/racecourse or operate their own bricks and mortar establishment.

    There are three online sportsbooks that have already penned deals with local casinos that we expect to go live in 2021.

    BetMGM Partnered with Par-A-Dice Casino East Peoria

    Unibet Partnered with Sportsbook at Argosy Casino Alton

    William Hill Partnered with Harrah's Joliet

    New Sportsbooks in Colorado

    The Centennial State may only have a population of 5.8 million but it now boasts one of the highest numbers of sportsbooks per capita in the country.

    The state went live with sports betting in May 2020 and thanks to its low tax rate of 10% sportsbooks, comparative wealth and four pro sports teams, online sportsbooks have been flooding across state borders.

    Coloradans now have a wide selection of online sportsbooks to choose between. Here is our top three:

    1. FanDuel CO The daily fantasy sports operator and online sportsbook giant were instrumental in pushing through the legalization of sports betting in the state. Their commitment to Colorado also shows in their excellent product that is highly customized for the local market.
    2. PointsBet CO The online sportsbook has made Colorado its western base in the US, opting to open its second office in Denver. They have also sponsored a host of local teams including the Nuggets (NBA), Avalanche (NHL) and the Mammoth (Lacrosse). Not only does the sportsbook offer great odds but it also has the best welcome offer in the state.
    3. BetMGM CO The third-largest online sportsbook went live in Colorado in 2020 and has established itself as one of the most popular products in the state.

    Best New Sportsbook in CO

    Best New Sportsbook in Colorado 2021

    up to $1,000 risk-free bet

    The online sportsbook and the largest in the country has thrown all its weight behind its Coloradan product. Great odds, a generous welcome offer and an easy-to-use mobile product.


    NEW SPORTSBOOKS in Colorado: WHAT TO EXPECT IN 2021/2022
    Nils Edmondson

    Nils Edmondson

    Every new online sportsbook that launches in the state of Colorado must partner with an existing casino.

    Currently, there are around 10 legal and licensed online sportsbooks but 33 casinos which means there is plenty of room for new online sportsbooks to launch in the state during 2021 and 2022.

    The most significant launch we expect to see is Bet365 Colorado. The British online sportsbook which is already live in New Jersey has already partnered with Century Casinos so it is only a matter of time before they launch their online product in the Centennial State.

    New Sportsbooks in Michigan

    When the Great Lakes State went live in January 2021 a host of major online sportsbooks immediately launched their products.

    FanDuel and DraftKings were always going to launch in such an important market; not only are there 10 million residents in Michigan but it is also home to four pro sports teams: Tigers (MLB), Lions (NFL), Red Wings (NHL), Pistons (NBA).

    However, the sheer number and speed at which new sportsbooks set up shop in the state took us by surprise. At the time of writing, there are currently eight licensed online sportsbooks.

    Here is our pick for the top 3 new sportsbooks in the state.

    1. PointsBet MIThe online sportsbook launched in Michigan after three successful years in the US market. So far they have the best product in Michigan, with great value odds and the best welcome offer to boot.
    2. BetMGM MI The online arm of MGM Resorts is picking up speed in the US and is now the third-largest in the country. BetMGM were one of the first to be granted a license in the state. They have sponsored the NFL team, the Detroit Lions.
    3. FanDuel MI The largest online sportsbook in the country is now live in Michigan. FanDuel's MI product is easy-to-use and their odds are great value too. We especially recommend FanDuel's sportsbook to customers of their fantasy sports product.

      Best New Sportsbook in MI

      Best New Sportsbook in Michigan 2021

      2x risk free bets worth $2,000

      The Aussie sportsbook continues its march across the US. The Aussie sportsbook has the best product in Michigan along with some of the best odds and the most generous welcome offer. The sportsbook also sponsors both the Red Wings and the Tigers.


      NEW SPORTSBOOKS in Michigan: WHAT TO EXPECT IN 2021/2022
      Nils Edmondson

      Nils Edmondson

      The Great Lakes State went live in early 2021 and we have already seen eight online sportsbooks launch products.

      In order to obtain a license, an online sportsbook must partner with an existing casino or tribe. Since there are three casinos and twelve tribes this means that there are only 15 licenses up for grabs.

      We can therefore expect to see seven new online sportsbooks launch in the state. Considering the speed at which the initial wave of online sportsbooks launched we expect most of these seven new licenses will be awarded pretty soon.

      New Sportsbooks in Virginia

      The Old Dominion legalized online sports betting in 2020 after the State Senate & House passed a bill after heavy lobbying from both FanDuel and its partner The Washington Football Team.

      The state then went live in early 2021 with FanDuel allowed to launch first thanks to their partnership with the local football team.

      There are currently five legal and licensed online sportsbooks in the state and the wagers are flying in. The success of Virginia's online sports betting market has been in part thanks to its proximity to the District of Colombia where online sports betting is not legal.

      Since it is legal to sign-up to a Virginian online sportsbook and then cross over the border to deposit and place a wager, many residents of Washington DC have made the short journey to place a bet.

      We expect that when things return to normality in late 2020 and 2021 a number of sports bars will pop up along the shores of the Potomac River to accommodate these new customers. A similar situation has occurred in New Jersey where many New Yorkers use an NJ sportsbook to place bets after making the short trip across state lines.

      If you are looking to place a bet in Virginia then we can recommend one sportsbook above all others:

      FanDuel VA The online sportsbook and daily fantasy sports operator have had their sights set on Virginia for some time. The company had partnered with the Washington Football team and heavily lobbied for the legalization of sports betting in Virginia - even flirting with the idea of moving the NFL's stadium to Maryland if Virginia didn't pass a bill. Politics aside, their ambitions in Virginia have resulted in a highly optimized product that simply offers the best odds and promotions in the state.

      Best New Sportsbook in VA

      Best New Sportsbook in Virginia 2021

      up to $1,000 risk-free bet

      FanDuel decided some time ago that it would dominate the Virginian sports betting market and thanks to its partnership with Washington Sports Team it has managed to achieve this. From a customer's perspective, they offer the best odds and the best promotions which makes it a no-brainer for our choice of best sportsbook in the state of Virginia.


      NEW SPORTSBOOKS in Virginia: WHAT TO EXPECT IN 2021/2022
      Nils Edmondson

      Nils Edmondson

      The Old Dominion passed legislation that required a minimum of four sportsbooks and a maximum of 14 sportsbooks.

      This means that there are still nine licensed up for grabs in the state of Virginia.

      We expect that almost every online sportsbook will be interested in launching its own Virginian product, however, the fact that FanDuel has so much of the market share may put off some smaller sportsbooks.

      We do expect that PointsBet will look to launch in the state by 2022. The Aussie online sportsbook can't be stopped at the moment, having launched in Iowa, New Jersey, Illinois, Indiana and Colorado.

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      New Sportsbooks in Nevada

      Nevada is really the American home of gambling, so it comes as no surprise that it was also one of the first states to legalize online sports betting. A trailblazer in gambling it may be, but when it comes to the world of sports betting it does lag behind states like New Jersey. This is largely down to the restrictions it has imposed on its residents, who are required to sign up and deposit in person at a sportsbook.

      This has meant that there are slightly less new sportsbooks popping up in the state than we would have hoped. However, you still have some big names to contend with. At bettingscanner.com we are particularly impressed with the usual two of FanDuel and Draftkings as well as 888Sport, who we feel has made the transition to the US market really well.

      What to look for in a new sportsbook

      So, you have decided to take the leap into the wonderful world of sports betting but you are wondering where the hell to start? This is completely understandable, the world of sports betting can be an intimidating one, seemingly full of experts throwing around jargon like vigs and lines.

      Well, fear not, sports betting was only legalized in the US in 2018, so you are certainly not alone. There are millions of other Americans also wondering where the hell to start. Let’s break it down for you. Here are the main factors to consider when looking at a new sportsbook:

        New sportsbook checklist - a license ✅

        It is essential that before you do anything, you check that an online sportsbook is fully licensed in the state in the US.

        If a sportsbook is not fully licensed then it is no doubt located offshore and is not liable. You should avoid these sportsbooks as they are not regulated by the US betting industry.

        You can check if a sportsbook is licensed by checking with your states gaming commission. Alternatively, they will display the badge of your state's gaming commission on their site.

        It is important to note that as long an online sportsbook is legal in a US state, you are allowed to legally sign-up with that sportsbook even if you are not in a state where it holds a license. The online sportsbook will geo-locate you and not allow you to deposit until you are in that state. It is common for residents of New York to download and sign-up to an NJ online sportsbook then travel over the border to wager.

        BettingScanner does not list any online sportsbook that is not legal in at least one state.

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        New sportsbook checklist - welcome offer ✅

        Online sportsbooks entering a new market will be looking to pick up as many new customers as possible. To do this, they usually offer potential customers a generous welcome bonus when they sign-up. The idea being that once you have signed up, used your bonus and collected some free bets, you are most likely to stick with them.

        Now, this is great news for US customers as sports betting has only been legal for three years at a federal level and new states are coming online every few months. This means that sportsbooks will be willing to hand out huge bonuses to tempt you from the competition.

        new sportsbooks best bonus

        You could say the newer the sportsbook the better the bonus is likely to be. We can see this when we look at DraftKings and FanDuel, who are the largest, most established online sportsbooks in the US but offer much lower bonuses than newer rivals like PointsBet. The reason for this is that PointsBet, originally an Aussie sportsbook, are building a brand in the US, so have to go to greater lengths to lure customers away from the big two.

        How is a new sportsbook going to be able to afford a generous welcome bonus? Well, the good news for US customers is that the majority of ‘new’ sportsbooks are actually pretty established brands, that can afford to allocate considerable fund to their marketing and promotional spending. You can see this reflected in some of the outrageously good signup bonuses being offered by the new sportsbooks popping up in Nevada, NJ and PA.

        New sportsbook checklist - odds ✅

        This is a key factor to consider when picking a new online sportsbook as ultimately odds will determine if you make money from sports betting.

        Odds comparison sites are a good way to compare odds for specific events. However, if you are looking to pick a new online sportsbook to use regularly then you need to look at wether they offer odds of more value than the market average.

        The majority of new sports betting sites popping up will use one of the big odds suppliers, such as Kambi, to set their juice. This means that there is probably less variation between most licensed online sportsbooks than you might think.

        However, if we look at enough bets over an extended period of time then we can start to see which new sportsbooks offer slightly better odds.

        New sportsbook checklist - Payment Methods ✅

        The banking system has proven a real thorn in the side of US online sportsbooks.

        This is because despite being fully licensed and operating in a legal industry banks routinely block internet transfers of funds to and from online sportsbooks.

        The reason for this is that some banks do not always recognize the change in laws and therefore Visa and Mastercard payments can be arbitrarily blocked. An extra issue is that it is more likely that your Visa or Mastercard payment will be permitted for depositing cash rather than withdrawing cash - which means you run the risk of not getting your winnings back unless you are able to select a viable alternative.

        This is why we recommend you use a trustworthy e-wallet that can act as a middleman between your bank and your online sportsbook. There are two main e-wallets that are 100% trusted in the betting world:

        • PayPal Every new sportsbook that is worth its salt now accepts PayPal, both for transferring and withdrawing cash. The payment platform is used by millions of people across the world and is accepted by every major bank. You can expect a 10 minute transfer time for deposits and a fee of 2.9% of the amount that is transferred + a $0.30 flat rate. You are not charged for withdrawals.
        • Skrill This is a safe and trusted payment platform used by thousands of customers in the sports betting industry. It is similar to PayPal in that it is an e-wallet that acts as a middleman between your bank and sportsbook allowing you to circumvent the banking restrictions while still being 100% legal. It also adds an added layer of security to your transactions. The main difference between Skrill and PayPal is that it does not charge you for deposits, instead, it issues a flat $5.50 withdrawal fee.

        Deposits & Withdrawals: related articles

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        How to deposit and withdraw at 888Sport using PayPal

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        New sportsbook checklist - variety of bets ✅

        Sports betting is a mad and wonderful world with a huge range of options. Over the past couple of decades, sportsbooks around the world have been developing new and exciting forms of betting.

        With almost every major US sportsbook you can expect a standard set of bets including: moneylines, point spreads, prop bets, parlays and futures.

        Usually, a sportsbook will allow you to have a little look around their website before requiring you to signup, so we recommend you do this, to get a feel of what bets they do offer. Alternatively, if they are an app focused sportsbook then you can look at our individual reviews of each sportsbook where we cover their selection of betting types.

        New sportsbook checklist - mobile app ✅

        The majority of customers in the US prefer to bet on sports via an app, or on their mobile. So, we imagine that it's an important factor for you when choosing your sportsbook! The good is that now online sportsbooks are choosing to launch their mobile product before their desktop service!

        ✋why can't I find a sportsbook's app in Google Play Store?

        Fear not! Although Google does not allow sportsbooks to be downloaded through Play, there is an easy way around this.

        • You will need to download your sportsbook app from their site.
        • Your phone will launch a security message. It should also explain how to change your settings to allow unknown sources.
        • Allow unknown sources on your phone.
        • Download the app.
        • Change your security settings to how they were before.

        ❗Make sure that you only download a reputable sportsbook listed on our site. DO NOT download any offshore or illicit sportsbook apps.

        New sportsbook checklist - usability

        One of the biggest challenges for new sportsbooks is being able to launch a new site and app which works perfectly without any hitches. Add to the mix the fact that many of the new US sportsbooks have rushed to get their service up and running in states ahead of the competition and you have a recipe for disaster.

        So far, we haven’t seen anything too drastic but we suspect buggy sites and apps have been the reason for a few of the delays!

        It is important to note that if there are any lags or glitches in a sportsbook app this could be detrimental to your in-play wagering.

        FanDuel and DraftKings always score a few extra points in the usability department as so many US customers are used to their DFS platform and so are already acquainted with the layout.

        The large international brands also hold their own in this department as they have decades of experience in which they have been able to perfect their customer experience.

        New sportsbooks in different states

        The sportsbook situation in the US can be a little hard to understand. At the federal level sports betting has been legal since the PASPA was removed in 2018. Now everything is being decided at the state level, with each state deciding whether they will allow sportsbooks to set up in their states.

        However, it gets even more complicated, as each state places its own restrictions on the sports betting companies. This means that a new sportsbook may set up shop in New Jersey but decide against moving into Pennsylvania.

        This means that you should worry less about what sportsbooks are new in the US and more what sportsbooks are new in your state. This also means that you will need to signup with the sportsbook's product that is specific to your state.

        You will find that a lot of the new sportsbooks will be partnered with an existing casino. This is often due to state legislation which requires online sportsbooks to partner with an existing physical establishment. This is so the state can retain some degree of control over the sports betting industry.

        New Sportsbooks to look out for in 2021

        There are a number of sportsbooks that will look to launch in the US in 2021. The majority of those will be existing sportsbooks that are expanding into new states.

        We expect that FanDuel and DraftKings will continue to dominate the US sport betting market. You can expect to see both of these company's set up shop in any state that legalizes sports betting in 2021.

        Otherwise, we are keeping our eye on Bet365. A global mega-company have now launched in New Jersey and Colorado. We expect that they will apply for a license in one of the other major betting states including Indiana, West Virginia or Illinois.

        PointsBet has been one of the revelations of 2020. The Aussie sportsbook has proven incredibly popular amongst US sports bettors. The company is now active in Indiana, New Jersey, Iowa, Colorado, Michigan and Illinois. We don't think they will slow down in 2021 and will look to build on their recent success.

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